Adidas Digital Shelf Case Study

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Background:
Varying staff proficiency levels at both flagship stores and multi-brand retailers meant that Adidas was missing out on a massive opportunity – shoppers not converting at point-of-sale.
Challenge:
To create a solution that not only improves a shopper’s in-store experience but also ensures a consistent representation of the brand and its products across markets and store environments.. Our solution should also be scalable to cover fluctuations and real-time stock changes in-store.
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